Outdoor Advertising
We don’t just book hoardings — we build outdoor brand impact. Our goal is to make sure your outdoor advertising campaign doesn’t just get seen — it gets remembered.
Roadside & Static Formats
These are the most traditional and recognizable forms, typically targeting commuters and pedestrians.
Billboards / Hoardings: Large-scale static or printed displays placed along highways, main roads, and on building tops.
Wallscapes & Murals: Very large advertisements covering the side of a building, often using painted or vinyl material.
Poster Panels: Smaller to medium-sized displays placed on poles, footpaths, or building exteriors, common in semi-urban and rural areas.
Gantries & Unipoles: Overhead structures spanning a road (gantries) or single large poles (unipoles) used for large-format ads, offering high visibility.
Digital Out-of-Home (DOOH)
This rapidly growing segment uses technology to offer dynamic, flexible, and measurable advertising.
Digital Billboards: Large LED screens that display rotating, video, or animated creatives, often found in high-traffic urban locations.
Digital Kiosks & Interactive Panels: Free-standing digital units, sometimes with touchscreens, placed in malls, transit hubs, cinemas, and tech parks.
Digital Screens at High-Dwell Locations: LED screens and displays in places like airport lounges, metro station platforms, food courts, and inside malls.
Transit Advertising
This category uses public transportation and infrastructure to create mobile and fixed ad spaces, often targeting daily commuters.
Bus Advertising (Wraps/Panels): Full wraps or panels on the exterior of buses, or interior ads inside the bus.
Metro Rail & Railway Advertising: Ads on the exterior (wraps) and interior of metro coaches, as well as wall panels, pillar wraps, and station/platform branding within metro and railway stations.
Taxi/Auto-rickshaw Advertising: Branding on the exterior (full or partial wraps) and sometimes digital screens inside taxis or auto-rickshaws.
Mobile Billboards: Ads mounted on the back of trucks or specially designed vehicles that drive around a city.
Street Furniture Advertising
Media placed on public infrastructure, offering eye-level engagement for pedestrians and local traffic.
Bus Shelters: Ads placed on the sides and back panels of public bus stop shelters.
Public Utilities: Media on telephone booths, public benches, public toilets (Sulabh Shauchalayas), and city information pillars.
Pole Kiosks / Road Medians: Small boards or signages mounted on light poles or placed on road dividers.
Place-Based & Venue Advertising
Advertising targeting people in specific, controlled environments with high footfall.
Mall Advertising: Displays, banners, standees, lift/escalator branding, and digital screens throughout shopping malls.
Airport Advertising: Premium displays including backlit boxes, digital screens, baggage claim carousels, and aerobridge branding, targeting affluent travelers.
Cinema/In-Theatre Advertising: Pre-show slides or video ads, as well as branding in the cinema lobbies.
Retail/Point-of-Sale (POS): Ads placed inside or right outside retail stores, like window displays, in-store signage, and promotional standees.
Non-Traditional & Ambient OOH
Creative, unconventional formats designed to surprise, engage, or be contextually relevant.
Guerrilla OOH: Temporary, attention-grabbing installations in unexpected places.
Ambient Advertising: Ads integrated into the environment, such as floor graphics, staircase wraps, or elevator branding.
